Pussy Galore...

Finally the Lanvin campaign has debuted, and for the first time I'm truly excited by a campaign since the F/W 09 ads began to surface. That's not so surprising given that Lanvin campaigns have the unique distinction of never being truly bad. Oh of course some are better than others, but because each season looks so distinct (which means they're unpredictable) and the ideas are always so interesting (which makes them stand out) it's a sure bet that you'll never be let down. Since 2005 Alber Elbaz has used Steven Meisel to bring his visions to life, and the results have produced some of the more creative fashion advertising that I can think of. This campaign is no exception.

Picture this if you will; supermodel Kristen McMenamy, elegance, madness, a touch of Bourdin and a pair of black cats. The result is sort of Crazy Cat Lady: The Early Years...before her beauty withered and her surroundings became squalid. As for those black cats, they bring to mind so many different things; mystery, the occult, danger as well as the legendary Chat Noir in Montmatre. For me though the whole thing kind of brings to mind the scene in Batman Returns when Michelle Pfeiffer is killed and then transforms into Catwoman, particularly the first shot.

As of right now I'm going to call it; I love these ads. I love the look of insanity etched on Kristen's face. I love the severe lighting, white skin and odd, angular poses that recall Guy Bourdin. I love that the only color is the red lipstick, and most of all I love that the ideas used in the campaign combine to create something completely unexpected. I mean, can you honestly say that this is what you would have expected to see given the collection of vaguely '40s Parisian elegance Alber delivered in March? I certainly wouldn't have, and yet, the ads suit the collection perfectly.

images posted on theFashionSpot by surrealseven